Deskripsi Pekerjaan
Join our dynamic marketing team as Market Research Manager and shape the future of consumer insights! Innovate Solutions Indonesia, a leading digital transformation firm, seeks a strategic Market Research Manager to drive data-driven decision-making across Southeast Asia. You'll lead end-to-end research initiatives, uncover market trends, and provide actionable recommendations to our executive team and key clients. This pivotal role combines analytical rigor with creative problem-solving in a fast-paced, collaborative environment.
We offer a competitive compensation package, flexible work arrangements, and opportunities for professional growth in Indonesia's thriving digital economy. If you're passionate about turning data into strategic advantage, we want to hear from you!
Tanggung Jawab
- Design, execute, and manage comprehensive market research projects including consumer surveys, focus groups, and competitive analysis
- Analyze market trends, consumer behavior, and industry dynamics to identify growth opportunities and strategic threats
- Develop actionable insights and data-driven recommendations for product development, marketing strategies, and market entry plans
- Lead cross-functional research initiatives, collaborating with product, marketing, and sales teams
- Manage research vendors, budgets, and timelines while ensuring data quality and ethical research standards
- Present complex findings to senior leadership and stakeholders through compelling visualizations and reports
- Maintain and enhance market intelligence databases and competitive tracking systems
Kualifikasi
- S1 degree in Marketing, Business, Statistics, or related field; S2/Master's degree strongly preferred
- Minimum 5 years of experience in market research with 2+ years in managerial role
- Expertise in qualitative and quantitative research methodologies including survey design, statistical analysis, and data interpretation
- Proficiency with research tools (SPSS, NVivo, Qualtrics) and data visualization platforms (Tableau, Power BI)
- Proven track record of translating complex data into strategic business recommendations
- Strong leadership skills with experience managing cross-functional teams and external vendors
- Fluency in Bahasa Indonesia and English; Mandarin proficiency is advantageous
- Exceptional communication and presentation skills with ability to influence stakeholders at all levels